"At Anima Advertising our goal is clear: to build a world class organization delivering value to clients by building profitable brands. It’s a vision as exciting as it is challenging! But then, we’ve always believed in aiming high, thinking big…and it’s kept us going - and growing successfully.
As businesspeople, we take pride in building long-term relationships even when the project itself is short-term. And as providers of business services, we believe it is the combination of collaboration and creativity in our process that makes our work delightful, meaningful - and ultimately, successful.
Today, more than ever before, clients are looking for consultative selling. So the buzzword is collaboration. To really listen when the client speaks; to understand his needs and goals; to gain deeper insight into the client’s business, and thereby to develop compelling ideas that actually ‘speak the client’s language’.
When it comes to creativity, we’ve developed a broad spectrum of talent, skills and experience for the task. Evolving trends & technologies, changing lifestyles & psychographics, innovative media & market dynamics – we study them all to arrive at the ideal solution for the challenge at hand. From print advertising to film, radio, POP & outdoor; corporate identity design & exhibition design to PR; online promotions, website development & SEO to viral marketing – Anima provides your company with unique creatives based on smart strategic thinking.
Our aim is to continuously raise the creative bar – while keeping our eyes firmly fixed on our marketing & communication goals. Creativity, not for its own sake but for measurable results. The secret, we believe, lies in that one unique insight that will carry our communication straight to our target audience, and help build the brand. So we adopt sophisticated consumer mapping techniques for better target segmentation and conduct pro-active research to arrive at that simple yet special idea based on sound logic.
Some of our success stories in the ensuing pages are testimony of what has worked in the market place.
So here’s to building brands and partnering for success! "